For most businesses, a bricks-and-mortar shop is the ticket to success, and they find that a lot of their loyal customers are willing to head out to the shop to pick up whatever they need. Not only that, though, but having a shop in a busy area also benefits from lots of footfall from passersby. Some companies also like to set up their own online e-commerce platform to try and maximize sales to those who don’t live locally.
However, these aren’t the only two ways you can sell to customers. There are a few other online platforms that you might want to take advantage of.
You will have no doubt already hear of Amazon as it is one of the world’s biggest retailers. We all know that it is a great place to go for reasonably priced books, DVDs, and stationary amongst many other things, but did you know that Amazon allows small businesses to sell on there as well? It’s true – you could become a seller on its Marketplace. Before you do that, though, it’s worth taking a look at www.brockrjohnson.com to use his Amazon FBA course. That will help you maximize your profits once you are on the site.
You will have also heard of eBay. But did you only think that people use eBay to sell their second-hand things? Well, it’s true that the majority of sellers are selling their old stuff, but there are now more and more companies using the site to sell their products as well. Selling on eBay is remarkably easy, especially if you open a business account as this will let you set up a shop on the site.
If you don’t already have an e-commerce platform on your website, you could set one up with Shopify. This website gives you the chance to create your own customizable e-commerce platform that can be added onto your current website. If you don’t have a website, then your Shopify shop could double up as one. The best thing about this platform is that designing a shop is ridiculously easy and you will be able to easily design one that looks exactly like your brand.
Influencer marketing is incredibly popular these days as it is a great way for a business to increase its sales. In order to rack up sales using a social media influencer, such as www.instagram.com/calliethorpe/, you just need to team up with someone who suits your brand. Then, ask them to post some sponsored posts about your product. Their influence over their followers is so huge that you should find a few of their followers purchase your product to check it out.
It’s a good idea to diversify and use a couple of different ones so that your company is opened up to as many potential customers as possible.