There is no doubt that having an online presence will generate traffic and hopefully boost sales for your company. But, how exactly do you develop an online presence? Is it just simply creating a website and hope that people find it? It is so much more than that.
People are more apt to search for things online before ever heading out to the stores and look around for it. Having an online presence will get people to talk about your business and share that information with others. This type of presence can come in the form of social media, profile on Linkedin, a regularly updated blog, online shop, or even posting on other people’s blogs.